Postby xauss » July 10th, 2012, 1:39 pm
Course design this year: EXCELLENT
Organisation of events/food/facilities: VERY GOOD
Promotion/Marketing: NEEDS MORE WORK
Prizes/Incentives: GOOD, COULD IMPROVE
Suggestions (Have no clue if any of this is already being done but...): Promote through more media such as running a radio/press ad. The article in the Guardian recently was a really great way to promote the sport and get the word out that its a full-on competition that anyone can become a part of. Also, it wouldn't hurt, if at all possible, to start offering cash prizes, if not for every event, at least to overall winners at the end of the season. I would say that the recent drive to get discounts for tyres/parts was very much appreciated and a positive move that should be built upon. Promote with flyers etc. especially at some tuner liming locations such as Mosportt, Mojo's, Twist etc. Do some PR at other events as well (once its cool with those bodies) to encourage participants at those events to also check out dex. Have one or two head-to-head events to draw some more crowd and driver support (last driving school setup was really good). Keep having driving school as a draw for newcomers to get a proper introduction and appreciation for the sport. I think the driving school fee should be reduced just a bit to regular competition fee tho. Other than that, the present committee is doing a fantastic job and this season's rule changes as well as the direction being taken with respect to course layout has, to me, made dex even more exciting than before.
